One day mystery novelist Yang-May Ooi stepped from the characters of her imagination to engaging with real people online through blogs. Soon Yang-May found that she could successful use her blog to promote her books. In a little over a year her blog went from 200 visitors a month to over 8000. Soon people were asking her for advice on social media. Yang-May had expanded her fantasy world of writing fiction to include one of conversations with people from all over the world.
Blogger Story Teller: Yang-May Ooi, Fusion View
I was recently profiled in the journal of the International Association of Business Communicators, Communication World, about how I have evolved from a novelist into a blogger - download “A Novel Approach”. It started me thinking about how my love affair with blogging started and how, at the start of my venture into the online world, I had no idea that it would lead me to develop a valuable expertise that would become the foundation for my social media consultancy here at ZenGuide.
After publishing two novels, I stopped and started a number of third novels only to stumble into the doldrums after the first few chapters. I found that I did not have the inclination any more to sit quietly by myself and my imaginary characters, engaging in an imaginary landscape. The real world and all its real activities and people seemed much more interesting. I was also finding myself intrigued by developments in technology and in particular web-based technologies.